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{{about|the American food chain|the Swiss automobile producer|Sbarro (automobile)}}
{{Use mdy dates|date=October 2015}}
{{Infobox company
| name          = Sbarro, LLC
| logo  = 1920px-Sbarro_logo.svg.png
| logo_size = 160px
| type  = [[Privately held company|Private]]
|  key_people    = Gennaro and Carmela Sbarro (founders) <br />J. David Karam ([[CEO]] and [[President (corporate title)|President]])
| industry      = Food
| products      = [[Italian-American cuisine]], [[pizza]], [[pasta]], [[salad]]s
| foundation    = {{start date and age|1956}}<br>[[Brooklyn]], [[New York City]], [[New York (state)|New York]], U.S.
| location      = [[Columbus, Ohio]], U.S.
| locations      = Over 800
| homepage      = {{URL|https://www.sbarro.com/|www.Sbarro.com}}
}}


'''Sbarro, LLC''' is a [[list of pizza chains|pizzeria chain]] that specializes in [[New York style pizza]] sold [[Pizza by the slice|by the slice]] and other [[Italian-American cuisine]]. In 2011, the company was ranked 15th in foreign system wide sales among U.S.-based quick-serve and fast-casual companies by ''QSR Magazine''.<ref>[http://www.qsrmagazine.com/content/global-30?sort=non_us_sales&dir=desc 2011 non-U.S. system wide sales] Retrieved July 11. 2015</ref> In 2008, Sbarro was rated the #1 Quick Service Restaurant in the Italian segment by ''[[Entrepreneur (magazine)|Entrepreneur]]'' magazine. Not all reports were positive, as the food quality had been criticized,<ref>{{Cite news|url=http://www.thefiscaltimes.com/Articles/2014/07/02/11-Worst-Fast-Food-Restaurants-America|title=11 Worst Fast Food Restaurants in America|work=The Fiscal Times|access-date=2018-08-04|language=en}}</ref><ref>{{cite web|url=http://www.slate.com/articles/life/food/2011/05/sborring.html|title=The state of Sbarro: America's least essential restaurant.|work=Slate Magazine|accessdate=October 20, 2015}}</ref><ref>[http://consumerist.com/2014/07/02/sbarro-is-the-worst-fast-food-chain-in-america-because-its-food-isnt-fresh/ Fast food chain] consumerist.com/2014/07/02</ref> with a suggestion that this was a factor that led to two bankruptcies.<ref>[https://economix.blogs.nytimes.com/2014/03/13/this-is-the-real-reason-sbarro-is-in-bankruptcy/?_php=true&_type=blogs&_php=true&_type=blogs&_r=1 Sbarro is in bankruptcy] economix.blogs.nytimes.com/2014/03/13/</ref>
Sbarro has over 800 locations in 33 countries.<ref>{{cite web|url=https://www.sbarro.com/about/|title=About Sbarro - Get the Story Behind the Slice|publisher=|accessdate=August 7, 2018}}</ref> Sbarro stores are located in [[shopping mall]]s, [[airport]]s, [[Rest area|service areas]], and [[college campus]]es, as well as in [[The Pentagon]], American [[naval base]]s, and [[casino]]s.
== History ==
=== 20th century ===
Sbarro was founded in 1956 by Gennaro and Carmela Sbarro. The couple and their three sons, Joseph, Mario, and Anthony immigrated to America from [[Naples]], [[Italy]]. The same year, the Sbarro family opened their first salumeria (an Italian grocery store) at 1701 65th Street and 17th Avenue in [[Bensonhurst]], [[Brooklyn, New York]], which became popular for its fresh food and [[Italian cuisine|Italian]] fare.{{citation needed|date=October 2015}} Its original location closed down in 2004.
The success of the Sbarro Salumeria led to the opening of additional locations in the [[New York City]] metropolitan area. In 1970, Sbarro opened its first [[shopping mall|mall]]-based restaurant in Brooklyn's [[Kings Plaza Shopping Center]]. One of their busiest outlets was located in the [[World Trade Center (1973–2001)|World Trade Center]] mall, though it was destroyed in the [[September 11th attacks|9/11 attacks]] in 2001.
===21st century===
{{see also|Sbarro restaurant suicide bombing}}
[[File:2015-05-11 16 22 23 Sbarro restaurant at the Commodore Perry Service Plaza along the Ohio Turnpike (Interstates 80 and 90) in Riley Township, Sandusky County, Ohio.jpg|thumb|right|Sbarro at the Commodore Perry Service Plaza along the [[Ohio Turnpike]]]]
In early 2007, Sbarro was acquired by [[MidOcean Partners]], a [[private equity]] firm with offices in New York and London.<ref>{{cite web |title=History |work=Sbarro, Inc. |url=http://www.sbarro.com/aboutUs/history.php |deadurl=yes |archiveurl=https://web.archive.org/web/20070810002227/http://www.sbarro.com/aboutUs/history.php |archivedate=August 10, 2007 |df=mdy-all }}</ref>
The company filed for [[Chapter 11 bankruptcy]] protection on April 4, 2011.<ref>{{cite web|title=Sbarro Chapter 11 Petition|url=https://www.pacermonitor.com/view/QPYCXHA/Sbarro_LLC__nysbke-14-10557__0049.0.pdf|website=PacerMonitor|publisher=PacerMonitor|accessdate=9 May 2016}}</ref><ref>{{cite web|last=Kary |first=Tiffany |url=https://www.bloomberg.com/news/2011-04-04/sbarro-files-for-bankruptcy-protection-after-restaurant-chain-s-sales-slid.html |title=Sbarro, Mall Restaurant Chain, Seeks Bankruptcy Protection |publisher=Bloomberg |date=April 4, 2011 |accessdate=April 11, 2011}}</ref> At the time it was ranked by Pizza Today as the country's fifth-largest pizza chain.<ref name="Karp">{{cite news| url=http://www.latimes.com/business/la-fi-pizza-trouble-20110411,0,6525994.story | work=Los Angeles Times | first=Gregory | last=Karp | title=Pizza restaurants feeling bite from consumer options | date=April 10, 2011}}</ref> It was the third-largest pizza chain to declare bankruptcy in less than a year. Earlier, [[Round Table Pizza]] (ranked no. 10) and [[Uno Chicago Grill]] (ranked no. 11), through its parent Uno Restaurant Holdings, filed bankruptcy. Uno has since reemerged.<ref name="Karp"/>
In November 2011, Sbarro was granted court approval to emerge from bankruptcy under a plan requiring restructuring and ceding ownership to lenders; 25 sites were closed.<ref name=stych2011/> In January 2012, [[James J. Greco]] was brought in CEO of Sbarro to implement a turnaround plan as the company emerged from bankruptcy.<ref>{{cite web|url=http://www.fastcasual.com/articles/james-greco-former-brueggers-ceo-joins-sbarro/|title=James Greco, former Bruegger's CEO, joins Sbarro|work=www.fastcasual.com|accessdate=October 20, 2015}}</ref> Sbarro rebranded, updating its pizza recipe, food offerings, and branding, bringing fresh ingredients back to the forefront of the menu.<ref>{{cite web|url=http://www.qsrmagazine.com/reports/rise-fall-and-rise-sbarro|title=Sbarro Restaurant Company Fights Back From Bankruptcy - QSR magazine|work=qsrmagazine.com|accessdate=October 20, 2015}}</ref><ref>{{cite web|url=https://www.nytimes.com/2012/10/09/business/new-sbarro-pizza-recipe-to-drive-chains-turnaround-plans.html?_r=0|title=New Sbarro Pizza Recipe to Drive Chain’s Turnaround Plans|first=Stephanie|last=Strom|publisher=|accessdate=August 7, 2018}}</ref>
[[File:Christiana Mall Sbarro.jpg|thumb|left|Sbarro at the [[Christiana Mall]] in [[Newark, Delaware]]]]
On March 15, 2012, Sbarro announced a franchise agreement with Upper Crust Foods Pvt. Ltd. to open restaurants in the [[India]]n state of [[Maharashtra]]. The franchisee will develop and operate the restaurants.<ref>{{cite web|url=https://web.archive.org/web/20140210034002/http://sbarro.com/news/news.php?id=59|title=Sbarro - News|date=February 10, 2014|publisher=|accessdate=August 7, 2018}}</ref><ref>{{cite web|url=http://news.franchiseindia.com/Sbarro-set-for-India-expansion-1512|title=Franchise India - Business Opportunities, Franchise Opportunities|work=franchiseindia.com|accessdate=January 18, 2017}}</ref> The first outlet opened in [[Chembur]], [[Mumbai]].<ref>{{cite web|url=http://www.hindustantimes.com/india/restaurant-review-panki-sbarro/story-iy6YummymtszMhSncQnicO.html|title=Restaurant Review: Panki, Sbarro|date=March 23, 2012|publisher=|accessdate=August 7, 2018}}</ref> In July 2015 Sbarro announced that they planned to expand to 50 outlets in two years, from the 17 they had then.<ref>{{Cite web|title = Pizza Chain Sbarro to Raise Store Count to 50 in 2 Years - NDTV Food|url = http://food.ndtv.com/food-drinks/pizza-chain-sbarro-to-raise-store-count-to-50-in-2-years-783203|accessdate = July 21, 2015}}</ref>
In March 2013, Sbarro announced that J. David Karam would be the next CEO of the company.<ref><Eaton, Dan (May 3, 2013) [http://www.bizjournals.com/columbus/blog/2013/05/wendys-experience-helping-guide-new.html "Wendy’s experience helping guide new Sbarro CEO David Karam"] ''Columbus Biz Insider''</ref> In March of the following year, the company again filed for Chapter 11 bankruptcy protection.
Sbarro announced on June 3, 2014, that they had exited from bankruptcy protection on June 2 based on a reorganization plan as approved by the court on May 19. 182 locations were closed and the company announced plans to move its headquarters from [[New York City]] to [[Columbus, Ohio]].<ref>{{cite web|url=http://finance.yahoo.com/news/sbarro-says-exited-bankruptcy-protection-165703403--finance.html |title=Sbarro says it exited bankruptcy protection |date=June 4, 2014 |work=Yahoo Finance |archivedate=March 5, 2016 |deadurl=bot: unknown |archiveurl=https://web.archive.org/web/20160305001016/http://finance.yahoo.com/news/sbarro-says-exited-bankruptcy-protection-165703403--finance.html |df= }}</ref>
In January 2015, Sbarro's logo changed from a design resembling the Italian national flag, to an outline of a pizza slice in red and green, with the words "NYC.1956" to recollect the establishment's Brooklyn origins.<ref>{{cite web|url=http://nrn.com/fast-casual/sbarro-joins-fast-casual-pizza-race |title=Sbarro joins fast-casual pizza race |work=nrn.com |archivedate=March 22, 2016 |deadurl=bot: unknown |archiveurl=https://web.archive.org/web/20160322041428/http://nrn.com/fast-casual/sbarro-joins-fast-casual-pizza-race |df= }}</ref>
In 2016 Sbarro had 318 locations in the U.S., less than half of 12 years earlier.<ref>{{Cite news|url=https://www.eater.com/2016/5/6/11593764/sbarro-food-court-pizza|title=Is There Life After the Mall for Sbarro?|work=Eater|access-date=2018-02-25}}</ref>  The decline of mall food courts and changing dietary choices among Americans are felt to be the major factors in Sbarro's regression.<ref>{{Cite news|url=http://www.businessinsider.com/death-of-the-mall-food-court-2017-2|title=DEATH OF THE FOOD COURT: Iconic mall chains like Cinnabon, Sbarro, and Panda Express are transforming to survive|work=Business Insider|access-date=2018-02-25}}</ref>
==Cucinova==
In October 2013, Sbarro opened the first location of their fast-casual concept called Cucinova. The restaurants feature [[Neapolitan pizza|Neapolitan-style]] pizzas made to order with fresh, high-end ingredients and baked in woodstone ovens in under three minutes.<ref>{{cite web|url=http://www.bizjournals.com/cincinnati/news/2013/10/14/new-fast-casual-pizza-concept-coming.html|title=New fast-casual pizza concept coming to Kenwood: EXCLUSIVE|date=October 14, 2013|work=Cincinnati Business Courier|accessdate=October 20, 2015}}</ref> Cucinova has multiple locations in [[Ohio]] and [[Illinois]].
==In popular culture==
Sbarro was featured in the season 2 episode "[[Valentine's Day (The Office)|Valentine's Day]]" of the American television series [[The Office (U.S. TV series)|''The Office'']].  While Michael Scott was in New York City on a business trip, he eats pizza at Sbarro, which he claims is his "favorite New York pizza joint".
==See also==
* [[List of pizza chains of the United States]]
{{Portalbar|New York|Companies|Food}}
==References==
{{Reflist|30em|refs=
<ref name=stych2011>{{Citation |last=Stych |first=Ed |publication-date=November 18, 2011 |accessdate=December 21, 2011
|title=Sbarro pizza gets court approval to exit bankruptcy |periodical=[[Minneapolis/St. Paul Business Journal]]
|url=http://www.bizjournals.com/twincities/news/2011/11/18/sbarro-pizza-coming-out-of-bankruptcy.html?ana=e_pft }}</ref>
}}
==External links==
{{Commons category}}
* {{official website|https://www.sbarro.com/}}
{{Pizza chains}}
{{Fast-food chains of the United States}}
[[Category:Companies based in the Columbus, Ohio metropolitan area]]
[[Category:Restaurants established in 1956]]
[[Category:Multinational companies]]
[[Category:Pizza chains of the United States]]
[[Category:Pizza franchises]]
[[Category:Fast-food chains of the United States]]
[[Category:Privately held companies based in Ohio]]
[[Category:Restaurant chains in the United States]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2011]]
[[Category:Companies that filed for Chapter 11 bankruptcy in 2014]]
[[Category:1956 establishments in New York (state)]]
[[Category:American companies established in 1956]]
[[Category:Defunct restaurant chains in Israel]]
[[Category:Restaurants in Ohio]]

Latest revision as of 14:30, 13 May 2019

Sbarro, LLC
Private
IndustryFood
Founded1956; 68 years ago (1956)
Brooklyn, New York City, New York, U.S.
HeadquartersColumbus, Ohio, U.S.
Number of locations
Over 800
Key people
Gennaro and Carmela Sbarro (founders)
J. David Karam (CEO and President)
ProductsItalian-American cuisine, pizza, pasta, salads
Websitewww.Sbarro.com

Sbarro, LLC is a pizzeria chain that specializes in New York style pizza sold by the slice and other Italian-American cuisine. In 2011, the company was ranked 15th in foreign system wide sales among U.S.-based quick-serve and fast-casual companies by QSR Magazine.[1] In 2008, Sbarro was rated the #1 Quick Service Restaurant in the Italian segment by Entrepreneur magazine. Not all reports were positive, as the food quality had been criticized,[2][3][4] with a suggestion that this was a factor that led to two bankruptcies.[5] Sbarro has over 800 locations in 33 countries.[6] Sbarro stores are located in shopping malls, airports, service areas, and college campuses, as well as in The Pentagon, American naval bases, and casinos.

History

20th century

Sbarro was founded in 1956 by Gennaro and Carmela Sbarro. The couple and their three sons, Joseph, Mario, and Anthony immigrated to America from Naples, Italy. The same year, the Sbarro family opened their first salumeria (an Italian grocery store) at 1701 65th Street and 17th Avenue in Bensonhurst, Brooklyn, New York, which became popular for its fresh food and Italian fare.[citation needed] Its original location closed down in 2004.

The success of the Sbarro Salumeria led to the opening of additional locations in the New York City metropolitan area. In 1970, Sbarro opened its first mall-based restaurant in Brooklyn's Kings Plaza Shopping Center. One of their busiest outlets was located in the World Trade Center mall, though it was destroyed in the 9/11 attacks in 2001.

21st century

Sbarro at the Commodore Perry Service Plaza along the Ohio Turnpike

In early 2007, Sbarro was acquired by MidOcean Partners, a private equity firm with offices in New York and London.[7]

The company filed for Chapter 11 bankruptcy protection on April 4, 2011.[8][9] At the time it was ranked by Pizza Today as the country's fifth-largest pizza chain.[10] It was the third-largest pizza chain to declare bankruptcy in less than a year. Earlier, Round Table Pizza (ranked no. 10) and Uno Chicago Grill (ranked no. 11), through its parent Uno Restaurant Holdings, filed bankruptcy. Uno has since reemerged.[10]

In November 2011, Sbarro was granted court approval to emerge from bankruptcy under a plan requiring restructuring and ceding ownership to lenders; 25 sites were closed.[11] In January 2012, James J. Greco was brought in CEO of Sbarro to implement a turnaround plan as the company emerged from bankruptcy.[12] Sbarro rebranded, updating its pizza recipe, food offerings, and branding, bringing fresh ingredients back to the forefront of the menu.[13][14]

Sbarro at the Christiana Mall in Newark, Delaware

On March 15, 2012, Sbarro announced a franchise agreement with Upper Crust Foods Pvt. Ltd. to open restaurants in the Indian state of Maharashtra. The franchisee will develop and operate the restaurants.[15][16] The first outlet opened in Chembur, Mumbai.[17] In July 2015 Sbarro announced that they planned to expand to 50 outlets in two years, from the 17 they had then.[18]

In March 2013, Sbarro announced that J. David Karam would be the next CEO of the company.[19] In March of the following year, the company again filed for Chapter 11 bankruptcy protection.

Sbarro announced on June 3, 2014, that they had exited from bankruptcy protection on June 2 based on a reorganization plan as approved by the court on May 19. 182 locations were closed and the company announced plans to move its headquarters from New York City to Columbus, Ohio.[20]

In January 2015, Sbarro's logo changed from a design resembling the Italian national flag, to an outline of a pizza slice in red and green, with the words "NYC.1956" to recollect the establishment's Brooklyn origins.[21]

In 2016 Sbarro had 318 locations in the U.S., less than half of 12 years earlier.[22] The decline of mall food courts and changing dietary choices among Americans are felt to be the major factors in Sbarro's regression.[23]

Cucinova

In October 2013, Sbarro opened the first location of their fast-casual concept called Cucinova. The restaurants feature Neapolitan-style pizzas made to order with fresh, high-end ingredients and baked in woodstone ovens in under three minutes.[24] Cucinova has multiple locations in Ohio and Illinois.

In popular culture

Sbarro was featured in the season 2 episode "Valentine's Day" of the American television series The Office. While Michael Scott was in New York City on a business trip, he eats pizza at Sbarro, which he claims is his "favorite New York pizza joint".

See also

References

  1. 2011 non-U.S. system wide sales Retrieved July 11. 2015
  2. "11 Worst Fast Food Restaurants in America". The Fiscal Times. Retrieved August 4, 2018.
  3. "The state of Sbarro: America's least essential restaurant". Slate Magazine. Retrieved October 20, 2015.
  4. Fast food chain consumerist.com/2014/07/02
  5. Sbarro is in bankruptcy economix.blogs.nytimes.com/2014/03/13/
  6. "About Sbarro - Get the Story Behind the Slice". Retrieved August 7, 2018.
  7. Lua error in package.lua at line 80: module 'Module:Citation/CS1/Suggestions' not found.
  8. "Sbarro Chapter 11 Petition" (PDF). PacerMonitor. PacerMonitor. Retrieved May 9, 2016.
  9. Kary, Tiffany (April 4, 2011). "Sbarro, Mall Restaurant Chain, Seeks Bankruptcy Protection". Bloomberg. Retrieved April 11, 2011.
  10. 10.0 10.1 Karp, Gregory (April 10, 2011). "Pizza restaurants feeling bite from consumer options". Los Angeles Times.
  11. Stych, Ed (November 18, 2011), "Sbarro pizza gets court approval to exit bankruptcy", Minneapolis/St. Paul Business Journal, retrieved December 21, 2011
  12. "James Greco, former Bruegger's CEO, joins Sbarro". www.fastcasual.com. Retrieved October 20, 2015.
  13. "Sbarro Restaurant Company Fights Back From Bankruptcy - QSR magazine". qsrmagazine.com. Retrieved October 20, 2015.
  14. Strom, Stephanie. "New Sbarro Pizza Recipe to Drive Chain's Turnaround Plans". Retrieved August 7, 2018.
  15. "Sbarro - News". February 10, 2014. Retrieved August 7, 2018.
  16. "Franchise India - Business Opportunities, Franchise Opportunities". franchiseindia.com. Retrieved January 18, 2017.
  17. "Restaurant Review: Panki, Sbarro". March 23, 2012. Retrieved August 7, 2018.
  18. "Pizza Chain Sbarro to Raise Store Count to 50 in 2 Years - NDTV Food". Retrieved July 21, 2015.
  19. <Eaton, Dan (May 3, 2013) "Wendy’s experience helping guide new Sbarro CEO David Karam" Columbus Biz Insider
  20. Lua error in package.lua at line 80: module 'Module:Citation/CS1/Suggestions' not found.
  21. Lua error in package.lua at line 80: module 'Module:Citation/CS1/Suggestions' not found.
  22. "Is There Life After the Mall for Sbarro?". Eater. Retrieved February 25, 2018.
  23. "DEATH OF THE FOOD COURT: Iconic mall chains like Cinnabon, Sbarro, and Panda Express are transforming to survive". Business Insider. Retrieved February 25, 2018.
  24. "New fast-casual pizza concept coming to Kenwood: EXCLUSIVE". Cincinnati Business Courier. October 14, 2013. Retrieved October 20, 2015.

External links